Tuesday, September 20, 2016

Wk 4 EOC: Physical Attractiveness


Believe it or not, physical attractiveness does play an important role in the success of a business. I’m not talking about only hiring top models but the employment of people who look and play the part of a professional. Customers want employees to look like they mean business not as if they had just woken up in time to start work. Now for the interviewing process, it is essential and quite tedious on what you say about appearances. "It is always important to be careful what is said, how things are said, and when things are said throughout the screening process.” This way you don’t offend anyone and potentially lose an employee. Yes, it is okay to inform them of the requirements but do so in a polite manner. Tattoos and scars are okay as long the tattoos are not offensive in any manner. As for scars, these can easily be covered with any makeup or clothing.
A clean physical appearance goes hand in hand with good hygiene. You can’t dress professionally and have bad hygiene, it doesn’t go and you will scare off the customers. They want a clean business that takes care and pride of their employees. This is how a business establishes a brand for themselves. "This message of identity takes many forms, including the way an establishment looks on the outside, its décor, the items it serves on its menu, the prices it charges, and even the appearance of its staff. Brand is the single term owners and managers use to describe an establishment’s distinguishing features.” Creating a brand for a company is one of the best things that you can do, it creates familiarity, a sense of belonging and consistency. “It is important to ensure that all employees meet all applicable health requirements of the job.” 

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